What we offer

Setting prices that add value to the customer and your company

Pricing strategies

There are various strategies that companies implement when setting prices on their products and services.

Stop increasing the cost of the net prices and then discounting, adding and subtracting to get the price of your product. Invest in the pricing strategy area to put the real price on your product or service.

Pricing strategies are essential for decision-making and the achievement of objectives in all companies; while remaining part of the overall positioning strategy.

For this, we start with the elements, the routes, the guidelines and fundamental limits for the initial price setting and throughout the product life cycle.

Define your market strategy

There are various strategies that companies implement when setting prices on their products and services.

At RETAIL we know that a good pricing strategy helps you determine the price at which you can maximize profit on the sales of your products or services.

Some of the factors to determine for the establishment of prices, including the costs of production and distribution, can be: the offers of the competition, the positioning strategies and the target customer base of the business.

Balance between price and quality

Obviously most don’t buy products that are priced too high, but your business will not be successful if the prices are too low to cover all the costs of the business. You always have to consider other external factors (location, population etc …)

At RETAL we have a technical team in the different areas of marketing, study and analysis, creativity and operations that will make each project meet the established objectives.

We like to listen to our clients, make decisions as a team, develop concepts and strategy until finally executing them. Let us be part of your team.

Strategic plannig

Let’s make your company a competitive difference: through innovation

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We develop integral solutions with methods that help our clients to trust new technologies.